2025 — Confidential Consumer Electronics Brand
Global product photography campaign for flagship consumer electronics launch
E-commerce conversion rate up 38% versus prior launch. Won the Brand Photography Excellence Award at the Global Marketing Summit.
Source: projects.m3ca.com — verified 26 August 2026
+62%
revenue growth
+38%
conversion lift
1
industry awards
How it went
01
The brief
A major consumer electronics brand required a unified global visual identity for a product launch spanning 28 markets — with hero imagery, e-commerce assets, and lifestyle content delivered within 5 weeks.
02
What we did
M3CA constructed a bespoke studio environment with custom cyclorama build and precision lighting to capture the product at every angle. A 3-day studio shoot produced 1,400 primary assets, augmented with CGI-composite lifestyle scenes. Assets were localised for 28 market specifications simultaneously using a structured post-production pipeline.
03
What happened
E-commerce conversion rate up 38% versus prior launch. Won the Brand Photography Excellence Award at the Global Marketing Summit.
2025 — Confidential Consumer Electronics Brand
Global product photography campaign for flagship consumer electronics launch
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