Confidential Major Label Artist project — Award-winning music video: 8M streams in 30 days — filming project delivered for Confidential Major Label Artist in Music & Entertainment

2025 — Confidential Major Label Artist

Award-winning music video: 8M streams in 30 days

8M streams in first 30 days. Nominated for Best Music Video at UK MVAs.

2025 — Confidential Major Label ArtistCase studyM3CA OS

Source: projects.m3ca.com — verified 26 August 2026

8.0M

total views

12.5M

organic reach

93%

engagement rate

How it went

01

The brief

A major label needed a visually arresting music video for a high-profile artist release — with a 3-week production window and a concept that had to compete at the highest level of the industry.

02

What we did

M3CA's creative director developed a surrealist narrative concept executed across 3 custom-built sets. We deployed a 40-person crew, sourced specialist props and wardrobe, coordinated a 12-person dance ensemble, and delivered 4 minutes of VFX-enhanced cinema-grade footage. Post-production included 180 individual VFX shots.

03

What happened

8M streams in first 30 days. Nominated for Best Music Video at UK MVAs.

Confidential Major Label Artist project — Six-part investigative documentary series acquired by major broadcaster — filming project delivered for Meridian Current Affairs in Broadcast Journalism & Documentary

2025 — Confidential Major Label Artist

Award-winning music video: 8M streams in 30 days

DisciplinesMusic Video DirectionConcept DevelopmentSet DesignChoreography CoordinationVFX & Compositing

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